+48,730 Increase in Revenue:
How Cellmetics Beauty Boosted Sales with First Fold Redesign
The Problem: Cellmetics Beauty faced user confusion and friction in their product pages. The layout was cluttered, making it difficult for users to quickly assess key information such as benefits, pricing, and urgency.
The Solution: We simplified the first fold layout, grouping essential details such as product benefits, reviews, and color options in a clean, scroll-friendly design. We emphasized urgency with phrases like “Only 18 left!” and highlighted popular product bundles for added appeal.
The Results: A $48,730 revenue increase, a 38.25% improvement in Revenue Per Visitor (RVP), and a 27.14% boost in Conversion Rate (CVR). Users found it easier to navigate, resulting in faster decision-making and increased sales.
“We were facing challenges with a cluttered product page, which was negatively affecting our conversions. That’s when we connected with Ruslan and the team at Sly Fox CRO. He quickly grasped our pain points and helped us redesign the layout for better user experience and engagement. The results were fantastic—our revenue increased by $48,730, and our conversion rates went up significantly. Ruslan’s expertise and attention to detail truly made a difference. I’m so glad we chose to work with him and Sly Fox CRO!”
– Emily Johnson, CEO of Cellmetics Beauty
+75,390 Revenue Growth:
How FungiSmile Grew Sales with a Clean First Fold Redesign
The Problem: FungiSmile’s mobile site wasn’t resonating with customers. The product pages lacked engagement, and the call-to-action (CTA) wasn’t compelling enough to encourage immediate purchases.
The Solution: We revamped the first fold with lifestyle images showing real-life usage, added prominent ratings, and changed the headline to focus on urgency, “Grow Fresh Mushrooms at Home in 10 Days.” A stronger CTA with a clear buy button now guides users naturally to take action.
The Results: A $75,390 revenue boost, a 41.75% increase in RVP, and a 29.40% jump in CVR. The new design emotionally connected with customers, increased credibility, and made the product more desirable, driving higher sales.
“We knew our mobile site needed a makeover to drive more sales, but we weren’t sure where to start. That’s when we reached out to Ruslan and Sly Fox CRO. He immediately understood our goals and revamped our first fold with a fresh, engaging design. Thanks to his work, our revenue shot up by $75,390, and our conversion rates jumped significantly. Ruslan not only improved the look of our site but also made it more effective at converting visitors into customers. We couldn’t be happier with the results!”
– David Lee, Founder of FungiSmile
+38,450 Increase in Revenue:
How Moments Enhanced User Experience and Boosted Sales
The Problem: Moments struggled with product clarity and insufficient social proof on mobile product pages. Customers were unsure about the products and needed more convincing to make a purchase.
The Solution: We introduced clear product names and highlighted unique product features for better understanding. By adding real customer reviews at the top and using a more organized layout, we increased product clarity and trust.
The Results: A revenue increase of $38,450, a 33.89% improvement in RVP, and a 26.40% rise in CVR. The new design made product details easier to understand, built trust, and encouraged larger purchases, especially from first-time visitors.
“Our product pages weren’t getting the attention we wanted, and we knew we needed a change. That’s when we found Sly Fox CRO agency. They helped us redesign our mobile product cards to focus on clarity, trust-building reviews, and better layout organization. The results exceeded our expectations—$38,450 in extra revenue! The new design has really improved the user experience, and our customers now feel more confident in making a purchase. We’re thrilled with the results and would recommend Sly Fox Agency to anyone looking to enhance their site.”
– Sophia Taylor, Marketing Director of Moments
