Pages that sell, designed in Figma.
We redesign the pages that carry your revenue: homepage, collections, product page and cart. Every change has a reason you can read, and every screen is ready to build.
What we redesign.
Start where the money is. Not every page needs a new look.
Homepage
- One clear promise above the fold
- Shop by category in one tap
- Bestsellers and proof early
- A path for first-time visitors
- Mobile layout first
Product page
- Title, price and rating together
- Variant buttons instead of dropdowns
- Delivery date by the button
- Photos that answer questions
- Sticky add to cart on mobile
Collections
- Filters that match how people shop
- Cards with price, rating and badges
- Quick add
- Clear sorting
- Helpful empty states
Cart and drawer
- Free-shipping progress
- Upsells that fit the order
- Gift and reward steps
- Trust and returns lines
- Express checkout buttons
Landing pages for ads
- Message that matches the ad
- One offer, one action
- Proof from real customers
- FAQ that handles objections
- Fast on mobile
Design system
- Colors and type that fit the brand
- Reusable sections
- States: hover, empty, sold out
- Mobile and desktop versions
- Ready for the theme editor
What you get.
From the first wireframe to a file your developer can build from.
Figma files, desktop and mobile
Every page and state, organized so your team can find things.
A reason next to each change
Notes that explain why a block moved or changed, tied to the audit.
Wireframes first
We agree on structure before colors, so feedback rounds stay short.
Ready to build
Developer notes, or we build it ourselves in your Shopify theme.


How it works.
1Message gets lost2No rating in viewAudit and brief
What works, what leaks, what the brand needs. The redesign starts from findings, not taste.

Wireframes
Structure for each page on mobile and desktop, agreed before any visual work.

Design
The full visual design in Figma, with your feedback rounds.

Handoff or build
Files and notes for your developer, or we build it in Shopify.
“Their blend of design daring and technical virtuosity really popped.”Phoebe Evans, CEO, e-commerce company · Clutch
Redesigns we did.


Belmaison
A new store, from wireframes and three design directions to launch.
Read case

Shapetape
A homepage and collections that explain, prove and sell.
Read case

Glow25
A cart with tiered rewards and a gift picker.
Read caseQuestions.
How long does a redesign take?
It depends on how many page types we redesign. You get a timeline together with the fixed quote, before any work starts.
Do you redesign the whole store?
Only if it needs it. Most stores get the biggest lift from the product page, cart and homepage, so we usually start there.
Do we need to change our Shopify theme?
Not necessarily. We design for your current theme where it makes sense, and recommend a new one only when it would cost more to fight the old one.
Can you work with our brand guidelines?
Yes. We follow your brand and build a small set of reusable sections on top of it. If you don’t have guidelines yet, we create a simple one.
Can you also build it?
Yes. The same two people design and build, so nothing gets lost between Figma and the live store.
Let’s find what’s costing you sales.
Send your store. We’ll reply with the three biggest leaks we see. Free.
Prefer Upwork? Hire us there


